COOKIES PROCESSING POLICY

version valid as of 1.1.2023

1. Processing of cookies

Natures Care CZ s. r. o., with registered office at Hlavní 15, 76804 Střílky, ID No.: 26288605, registered in the Regional court Brno under file no.: C 41910 (hereinafter as “we“) as the operator of the website “www.purityvision.com” hereby transparently declares, how are the cookies processed on this website. The collection and use of cookies represents the processing of your personal data within the meaning of the Regulation of the European parliament and of the Council (EU) no. 2016/679, on the protection of natural persons in connection with the processing of personal data and on the free movement of such data and on the repeal of Directive 95/46/EC, general regulation on the protection of personal data (hereinafter referred to as "GDPR").

2. What are cookies ?

Cookies are the text files that are stored on your device through which you access the website. Thanks to technical cookies, it is possible to ensure the functionality of the site, thanks to other cookies the site remembers your settings, security, allows you to monitor your behavior on the site or allows us to target you with tailored advertising.

There are two types of cookies, permanent and temporary (“session cookies”). Permanent cookies are stored as a file on your computer or mobile device for a maximum of 12 months. Session cookies are stored temporarily and disappear after you close your browser. If you log in to a registered account, we will use persistent cookies, for example, to store the goods you have selected in the shopping cart. We use session cookies when you use the Product Filter function and also to check if you are logged in or if you have added any items to your shopping cart.

3. What we use cookies for ?

We use cookies:

• to ensure the functioning of the website,
• to tailor the page display to your needs,
• to track the movement of visitors on the pages,
• to analyze visitor traffic and behavior.

Information from cookies includes, for example, the type of Internet browser and operating system you use, IP address, date, time of visit and their number, pages you view, on which page you end your visit, etc. The cookie file also contains a unique identification number that identifies Your browser, through cookies, we can recognize your browser when you visit the site again.

Information from heat maps shows which parts of the site visitors click on the most. The information from the communication window includes the information that you voluntarily provide to us (i.e. identification and contact information) as well as information of a technical nature, as described above.

For the use of cookies for technical storage or access, if this is necessary for the provision of an information society service that is expressly requested by the participant or user (so-called necessary cookies), we have a legitimate interest in the processing of personal data in accordance with Article 6, paragraph 1 letter f) of the GDPR, processing does not require your consent.

For the use of other cookies and the processing of personal data obtained on the basis of them, we need your consent.

If you give us your consent, we can use cookies:

• for the purpose of analyzing traffic and the behavior of website visitors (so-called analytical cookies). These cookies are used to improve the functioning of our website. They allow us to see the number of visitors and analyze whether everything is fine. The data obtained with the help of these cookies are processed en masse in a pseudo-anonymized form, which enables your individual identification only when additional and professional efforts are made,
• to target advertisements precisely tailored to your preferences (so-called marketing cookies). When you visit a page or click on an ad, your activities can be tracked through cookies,
• to pair the browsers you use across different devices for more effective targeting of the advertising message.

4. Your control over cookies processing

• You set cookies when you visit the website via the "Cookies" bar, which is displayed until you have made your individualized settings according to your free and explicitly expressed choice. You can subsequently change your choices via the bar in the footer of the website (you can find the link in the footer of the website under the name "Cookie settings"),
• If the processing of cookies is based on your consent, you can withdraw your consent at any time by changing the settings according to the previous bullet (in the footer of the website under the link "Cookie settings") or through the browser settings,
• You can delete cookies from your device, which you use to access the website, via your internet browser,
• In your internet browser, you can also set the blocking of cookie files or exercise the right to be informed about every new cookie file saved on your device,
• You can also start your Internet browser in anonymous mode, which does not allow the collection of data about the behavior of visitors to the pages.

If you limit the processing of technical cookies necessary for the website to function, the full functionality of the website cannot be guaranteed.

Your other rights regarding the processing of personal data are governed by the Principles of personal data processing and their protection available here: https://www.purityvision.com/…….../. The policy applies in relation to information obtained through cookies, which may be considered personal data. You have the right to withdraw your consent to the processing of personal data at any time (Art. 7 para. 3 GDPR), the right to request access to your personal data (Art. 15 GDPR), the right to their correction (Art. 16 GDPR) or deletion (Art. 17 GDPR), the right to limit processing (Art. 18 GDPR), and to object to processing (Art. 21 GDPR), you have the right to the transferability of this data to another controller (Art. 20 GDPR), as well as the right to file a complaint with the Office for personal data protection, if you believe that our company is in violation of the GDPR when processing personal data (Art. 77 GDPR)

5. Third Party Cookies

We have no influence on third-party cookies. Third parties are fully and solely responsible for how their cookies are used and how personal data is processed, including its encryption and security.

We use third-party cookies to collect statistical data in aggregate form using analytical tools such as Google, Google Analytics, Sklik. In this case, the collected data is transferred to these third-party service providers for processing. We also use the advertising features of Google Analytics and the Facebook Pixel.

The data we collect may be made available to third parties, processors of your personal data, to help us provide our services (e.g. accounting, cloud service provider, analytics, auditing, payments, fraud detection, marketing and development). These third parties have access to your personal data to the extent necessary for the performance of their activities, and they are obliged not to disclose or use it for other purposes. Alternatively, to other providers of processing software, services and applications, which, however, are not currently used by us.

6. What cookies we use?

Current data on the use of cookies can be found among the basic functions of your browser, which identifies all cookies that are stored on your device. Generally we use the following types of cookies on the website:

• technical, which are important for the basic functionality of the site (necessary cookies)
• tracking cookies, which in particular make it possible to analyze the success of sales (analytical cookies)
• remarketing, which enable the personalization of the content of advertisements and their targeting (marketing cookies)
• heatmaps, which make it possible to analyze the quality and readability of graphics and page content with the help of so-called "heatmaps" (analytical cookies)
• communications that allow online communication in real time to answer your questions immediately (necessary cookies)

More detailed information on the principles of personal data processing is contained in the individual policies, conditions or principles of their processing issued by the relevant publisher of the given cookies, which are available on the Internet.

5. Location of this document on the e-shop

This document will be placed in the bottom part of the e-shop, the so-called "footer". in the "QUICK LINKS" section